How Aurion11 Analyses Your App’s Ad Monetization Stack.

At times a publisher may ask themselves if their entire ad monetization stack is performing at 100% efficiency and a lot of times the answer is “I don’t really know”. Putting together all the puzzle pieces - from the very code integration to the actual mediation platform setups - and knowing why each part of that puzzle is there is a daunting task. At Aurion11 we’ve been dealing with platform optimizations, integrations, configurations etc. for over 10 years - first through Outfit7 and now with Aurion11. We decided that all the knowledge we gathered could be utilized with other publishers, hence we started something called App Ad Monetization Audits. 

Our goal is simple: to give you a clear, prioritized action plan you can actually execute. Think of an audit as a one time consultation, where we take a publisher’s app (or multiple apps) and put it through a rigorous and detailed analysis covering various aspects of their monetization stack. From a detailed traffic analysis & code review to the mediation platform setup & product insights. 

We establish best practices, find underlying issues, suggest solutions - all packaged into a thorough report at the end of our audit. With the report a publisher is able to determine next steps according to priorities - from low hanging fruits to more important strategic initiatives. A publisher is able to determine their current status and see into what direction they are headed, but now with a detailed plan on what lies on the path ahead.

What Happens After the Audit?

Some clients have in-house teams who can implement our recommendations. Others prefer to work with us on ongoing optimization. We're flexible. Our goal isn't to create dependency - it's to provide genuine value. If you can implement the quick wins yourself and see immediate results, that's a success. If some recommendations require more hands-on work than you can do yourself, we are happy to support you in any way you decide - we adapt to what you need to achieve long-term benefits.

In principle we've designed the audit to stand on its own. You'll have a roadmap that can guide your monetization strategy for the foreseeable future. Beyond the report, what you actually get is:

• Clarity: an answer to “where are we leaving money on the table?”. 

• Actionability: Specific, implementable recommendations.

• Priority: not just what to fix, but what to fix first.

• Better understanding: throughout the process we share key information & insights.

• A roadmap: whether you implement changes yourself (or we work with you) you’ll know exactly what needs to happen and in what order.

If you're curious about what an audit could uncover for your app, let's talk.