At times a publisher may ask themselves if their entire ad monetization stack is performing at 100% efficiency and a lot of times the answer is “I don’t really know”. Putting together all the puzzle pieces - from the very code integration to the actual mediation platform setups - and knowing why each part of that puzzle is there is a daunting task. At Aurion11 we’ve been dealing with platform optimizations, integrations, configurations etc. for over 10 years - first through O

AdTech has evolved from simple banner ads into a complex web of SDKs, bidding setups, and privacy regulations. Publishers are constantly navigating changes in monetization and user acquisition, trying to optimize every ounce of performance. At Aurion11, we help publishers cut through the complexity, providing transparency, guidance, and the knowledge to confidently manage their ad strategy.

You’ve got an app and you have an ad monetization strategy, you also established your ad mediation tech stack (in 95% of cases this means using some sort of 3rd party mediation platform like MAX, Levelplay or Admob). You’re now put behind the wheel of your ad monetization and the road to a great setup seems pretty daunting. You can of course perform a one time setup that gets you that 80% of the way and move on to improving your app, adding new features and dealing with the f